Spring Break Down South (FB)

While most college students spend their spring break at a beach relaxing, getting tan and partying, TU Lady LAX was working hard in Savannah Georgia.  With 6:00am conditioning and late night practices in bug infested swamps, these ladies were determined to reap havoc on the south.  Unfortunately, the hard work did not pay off and the dragons fell short against SCAD and St. Michaels College on Tuesday and Thursday evening.  Though both games were a close match, the team took some valuable lessons from the losses and hopes to implement new strategies for the next four games on the road. 

Half the team in a shop at the river walk

Despite the upset of loosing during spring break, TU LAX still managed to have fun in the beautiful city of Savannah.  With bright sunny weather and clear sky's it was hard to stay disappointed about the looses for too long.   The team got to explore the river walk and shops, eat some fine sea food and managed to go to the beach for a day.  The long 12 hour bus ride brought the team together and hopefully it can be used to their advantage on the field in upcoming games.  

First Victory of the Season! (FB)

Freshmen goalie Jessica Bombard making a save

Tiffin University picked up its first win of the season, defeating Tennessee Wesleyan 12-11 on a chilly night at Frost Kalnow Stadium.  Tiffin showed improvement from its first game of the season, cutting down its turnovers and battling back from a narrow halftime deficit to get the win. TU had a rough first 10 minutes, falling behind 4-1 before ripping off five consecutive goals to take a 6-4 lead with 9:09 to play.

“In the locker room prior to warming up, coach [Colleen Dixon] really emphasized the importance of trying to cut our mistakes in half.  Those caused turnovers really hurt us in the first game. So as a team we held one another accountable to eliminate the little errors,” defensive player Heather Denaro was quoted saying after the game.   

The Dragons certainly prevailed and were able to run the clock out over the final 2:54 while maintaining a one goal lead.  Lady TU LAX looks forward to playing the competitively ranked Mercyhurst College at home in two days.

Home Opener (FB)

Tiffin University picked up right where they left off last year on a fiery streak with new coach Colleen Dixon.  Dixon joined the Dragons last year and brought a new team structure and dynamics that proved successful in her first season with a 7 and 9 record, just shy of .500.   

Starting mid fielder Alexandria Quast was the Division II leader in goals per game in 2011 and scored 8 goals in the Dragons' season opener with Shepherd University. Unfortunately, it wasn't enough, as TU fell 19-14 to the Rams to open the 2012 women's lacrosse season 0-1.

The turnovers gave Shepherd a big shot differential, as they held a 45-25 shot advantage. Shepherd also won the ground ball battle 36-29 in the physical contest which saw 91 total foul calls.

Tiffin held a 5-3 lead midway through the first half, but the turnovers led to a 7-2 Rams run over the next 15:00 as Shepherd held a 10-7 lead at the half. TU cut down the turnovers in the second half and kept the game close, cutting the score to 16-14 with 4:35 to play, but could get no closer as the Rams tacked on three more goals to put the game away in the closing minutes.

Strategies for Ticket Sales

So you’ve finally reached the big time and are working for a pro sports team. Your only objective/job is to sell tickets (marketing) and make you’re franchise the green stuff.  In the textbook “Developing Successful Sport Marketing Plans, “  it poses this question, “would you rather sell 10,000 tickets at $2 each or 1,000 at $20 each?”  This is a tricky question in the fact most pro sports franchises, I would imagine, shoot for sold out home games every time.  I think what it boils down to is who that team is playing.  If it is rival games say the Heat Vs. Calvs or Dallas Vs. Houston, obviously a lot of people would be looking to attend those games so the demand would be high.  When demand is high for any service or product it is an indication that that company can and should raise the prices.   If the game is lower key and hasn’t had a great turn out in the past, then one can gage that and perhaps sell tickets at a lower price to give more of an incentive to customers to attend that game.